Pre-roll

Video ads played before or after content

A Pre-roll ad is a video advertisement that plays automatically before or after content.  These ads range from 6, 15 to 30 seconds and are designed to engage the viewer.   

Examples

What does that look like live?

Programmatic Video Ad
Programmatic Interstitial Video Display

Video is the ideal format to convey multiple ideas quickly, but in ways people will remember. Attention spans are getting shorter as short-form video content becoming more popular. 

Programmatic video can help you stay effective and relevant. With targeting capabilities like behavioral, demographic, contextual and more, you can make sure your product is placed in front of the right users. 

 

Reach your custom audience with the fastest growing streaming technology on the market.

With over 2 billion global users (200 million in the United States), YouTube is the premiere platform for video content. This grants you access to a vast amount of audiences and custom targeting capabilities.

With the power of pre-roll, you can place your engaging video ads before a user’s content and boost brand awareness. This could be a 15, 30 or 60 second ad.

Source

Delivery your video to your ideal audience.

Your audience does not only encounter video ads in platforms like YouTube. Opportunities for pre-roll ad placement across the open internet is extensive. With the power of programmatic, you can place your video ad before content, within content, or immersive, full-screen interstitial. 

Why invest in pre-roll?

Visibility

Pre-roll ads are displayed before the main content, ensuring high visibility and engagement.

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Measurable

Ads can be tracked and measured for views, clicks and conversions.

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Wide Reach

Ads can be displayed across multiple platforms including YouTube and other streaming services.